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      <image:title>Home - A focus on creating and sustaining a flow of profitable transactions, in other words, the creation of sustainable competitive advantage is the seemingly simple, yet complex goal of strategic leaders and managers. Allen Amason and Andrew Ward approach the topic of strategic management with this focus in mind. Rather than simply teaching theory and research, Amason and Ward seek to convey the fundamental keys to how strategy works.</image:title>
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      <image:caption>Allen C. Amason Dean, Parker College of Business, Georgia Southern University</image:caption>
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      <image:caption>Andrew Ward Charlot and Dennis E. Singleton ‘66 Chair of Corporate Governance, Professor, Lehigh University</image:caption>
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      <image:title>About - Table of Contents</image:title>
      <image:caption>1. An Introduction to Strategic Management 2. Understanding Organizational Performance 3. Tools of the Trade 4. Analyzing the Environment 5. Organizational Strengths and Weaknesses: Analyzing a Firm’s Capabilities and Resources 6. Strategies for Competitive Advantage 7. Corporate and Multi-Business Unit Strategy 8. Implementation, Adaptation, and Learning 9. Disruptive Megatrends 10. Issues of Context, Setting, and Application</image:caption>
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      <image:title>About</image:title>
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      <image:title>About - Andrew Ward is the Charlot and Dennis E. Singleton ’66 Endowed Chair in Corporate Governance and Professor of Management. From 2010 to 2018 he also served as the Associate Dean for the College of Business at Lehigh University with responsibility for all graduate programs (Ph.D., Master’s, and MBA) for the college. Prior to joining Lehigh University, he was a member of the management faculty at the Terry College of Business at the University of Georgia and previously at the Goizueta Business School of Emory University.Dr. Ward conducts research on issues related to corporate governance including CEO successions, CEO compensation, the roles and concerns of the chief executive officer, CEO/board relations, reputation, and leadership and has published articles in several leading academic journals, including Academy of Management Journal, Administrative Science Quarterly, and Organization Science. Dr. Ward’s work has been featured in numerous publications including Harvard Business Review, Business Week, The Washington Post, The Financial Times, Directorship, Directors and Boards, Investor’s Business Daily, and Leaders Magazine. His first book, The Leadership Lifecycle: Matching Leaders to Evolving Organizations (Palgrave, 2003) examines how leadership needs change over the course of an organization’s life. His book Firing Back: How Great Leaders Rebound After Career Disasters is co-authored with Dr. Jeffrey Sonnenfeld of Yale University and was published by Harvard Business School Press in 2007. Firing Back has received national and international media attention with reviews in The New York Times, The Washington Post, The Los Angeles Times, The Financial Times, Forbes, Business Week, and The Economist among other publications.A native of England, Ward received his undergraduate degree from the University of Surrey, his MBA from the Goizueta Business School of Emory University, and his Ph.D. from The Wharton School of the University of Pennsylvania.</image:title>
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